The mobile app for your company or organization will become your best tool to market your product or services. Depending on the domain your organization works in, your app can be either the first touch-point between you or your potential customer or can be a platform where your customer can purchase your products or services. Whatever the case you as an organization need to make a transition towards a mobile mindset to keep your business relevant in today’s era.
There can be various factors that come into play when deciding the way forward.
- Which mobile platform
should we get our Mobile App development done?
The answer to this question will depend on who your target audience is. It is best to get some background work done to understand the device preferences (and thereby the platform) of your existing and potential customers. Based on this you can decide if you need your app to be on a single platform say Android or multiple platforms say Android, iOS, Windows, Blackberry.
- Should we go for
native app development or use a cross platform development?
Native apps are usually preferred if you have sufficient budget allocated for your mobile app development solutions. Some of the reasons for this choice are-
- The taste in terms of UI/UX of an Android user is different than the iPhone user, also the designing standard vary from one platform to another.
- It is easier to implement hardware related functionality efficiently. E.g gestures or geo-location.
- Performance is better due to faster execution of code.
- On the other hand, if you have limited budget but would like to target users of multiple platform and are OK to trade-off slightly between performance and cost, cross platform application development is the way to go. With improved tools like Phone Gap & Ionic, the overall performance of these apps have also enhanced over time.
- What should be the
UI/UX for the app is?
This will depend on the nature of your business and what you want to achieve through the mobile app. As a thumb rule though, your app should be easy to use, engaging and have a clean design.
- How do we publicize
our app so that we can have maximum outreach?
You can send out e-mailers, publicize on your social media pages or send messages to your existing customers. There are professionals who can help you with marketing of your app, especially to reach out to potential customers.
- Who should we hire
for the Mobile App Development Solution?
There are many companies who provide custom mobile application development solutions. It is best to hire a company that has got enough experience and expertise in developing mobile apps, preferably in your domain of work. It is also recommended to go for a company that also provides other related services like web design and development, digital marketing, app marketing and so on. This ensures that you can have all your work done through one company and don’t have to deal with separate vendors.
Solution analysis has been providing technological solutions to Multinationals, SMEs and start-ups worldwide. We provide custom Mobile App Development solutions using native as well as cross-platform development. Our team works with you to understand your business and your app requirements to suggest you the best solution that will help you achieve your business goals. You can know more about us by visiting our website or feel free to call us to discuss your requirements and we will happy to help.
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We offer highly result oriented and scalable services. Our team has vast experience and expertise in software and digital solutions. Our hard work and dedication convey optimum quality standards.